Profitable hobbies – how the rise of Etsy and Not on the High Street has helped make hobbies profitable
The gift industry has seen a dramatic rise in demand for handmade and personalised gifts over the past few years. This demand has been driven by e-commerce sites like Etsy and Not on the High...
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What factors are influencing consumer decision making the most in 2017?
Every consumer has a different method for making a purchase. Some consumer's have an intense system for research before making a well thought out decision. Others are impulsive buyers, who makes their decisions on the...
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Try before you buy – why craft workshops drive customer engagement
With craft workshops driving customer engagement, we’ve looked at why ‘try before you buy’ is having a profound effect on consumer’s decision making processes. (more…)
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Consumer shopping trends 2017 – In-store experience still reigns strong
The digital age is definitely here, but despite the shift towards technology, in-store shopping experience is still as important as ever. (more…)
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Sewing is back!
With the sewing industry seeing a surge in interest over recent years, we’ve caught up with Hochanda TV Presenter and Sewing expert Mandy Noble to find out what’s influenced this rise. (more…)
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New page launched for Sizzix Tools and Accessories
Sizzix have launched a new webpage dedicated to educating consumers on how to use the Sizzix Tools and Accessories range effectively, to help them gain the most out of their purchases. (more…)
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Sizzix consumers showcase talent for Sizzix Awards
Launched on the 31st March, The Sizzix Awards have provided a platform for Sizzix consumers to showcase their die-cutting talents and skill. (more…)
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Craft and Mindfulness – how making can benefit your wellbeing
Fast paced living, the fear of missing out, social media boasting…the stresses of every-day life are having a dramatic effect on our mental wellbeing. (more…)
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Celebrating 40 years of Ellison
Ellison Educational Equipment Inc. (Ellison), the parent company of Ellison Europe Ltd, is celebrating its 40th birthday in 2017. The leading die-cutting equipment manufacturers launched Sizzix in 2001, as a division of Ellison Educational Equipment,...
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